Victoria Beckham enters into athleisure space by tying up with Reebok

 

Victoria Beckham is launching her full-fledged collaborative collection with Reebok all guns blazing with several stints being done in order to ensure fans and followers engagement along with consumer satisfaction. This collection is the first complete collaborative venture of the two bigwigs after the small merch collection introduced by Beckham and Reebok with NBA-er Shaquille O’Neal.

Tapping the pulse of streetwear that generally  gets associated with athletic fashion, the collection comprises of work-to-workout ensembles for both women and men with pieces such as slouchy drawstring trousers, a short-sleeved hoodie and orange leggings. More gender centric items include styles such as sports bras and cropped tees.

 

 

 

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