Nike upholds faith in Cambodia
Amidst all the tension of brands threatening to withdraw
from Cambodia owing to ongoing political instability and
labour right abuses, there is one brand that has reiterated
its commitment to support Cambodia.
And it’s Nike!
The globally renowned sportswear manufacturer reassured on 5
June that it is committed to produce in Cambodia as it is
satisfied and pleased with the efforts of the nation in
improving the labour conditions.
In a meeting with Pan Sorasak, Minister of Commerce, Chris
Helzer, Vice President, Nike, said that the brand was
positive about the economy of the country which was
compliant with international laws especially with regard to
apparel and footwear sector.
He added that the Government’s efforts to improve the labour
conditions in garment industry were worth every applause.
In a press release, Helzer said that Cambodia enjoys high
compliance with international labour standards through
factory monitoring programmes.
He also stated that for brands like Nike, it was easy to
comply with international labour standards and this is
largely instrumental for them to decide where to invest and
place orders. “With this regard, Nike will continue to
invest in Cambodia and endeavour to provide employment,” he
It will be interesting to see if other brands too follow