The Amazon effect is hitting the apparel industry

In 2016, the total value of the U.S. apparel market both online and offline was $200 billion, with Amazon claiming about $3.4 billion of that. While total U.S. apparel sales climbed 3 percent last year, Amazon's apparel sales in the U.S. saw a 25 percent increase over the same period.

The top-performing apparel categories on in 2016 included men's bottoms, which pulled in $375 million in sales; women's intimate apparel, which boasted $250 million in sales; women's denim, with revenue of $170 million; and men's underwear, with sales of $165 million, according to data from One Click Retail.


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